Source
The a16z Show — The New CFO: How AI Is Rewriting the Finance Function | Figma CFO Praveer Melwani (November 5, 2026) ·
at 19:29 ▸ ·
at 22:08 ▸
When this applies
when many individual teams or employees start independently building automation tools solving overlapping problems
The takeaway
Let domain specialists prototype freely, but route proven bottoms-up tools through a central platform/systems function that harmonizes, productizes, and sustains them beyond their original creator.
Why it works
Specialists are best at prototyping because they know what 'good' looks like for their own workflow, but letting each prototype live as a one-off creates duplicated effort, orphaned tools, and fragmented truth (different dashboards, different numbers) when the builder leaves or scales elsewhere.
One level up
Decentralized experimentation plus centralized consolidation outperforms either pure top-down design or pure fragmented tool sprawl.
Where it stops holding
This stops working when the central team is too slow or bureaucratic to keep pace, in which case premature centralization just recreates the old bottleneck it was meant to solve (the 'messy middle' problem Figma itself admits to).
Detail
situation: Multiple Figma teams independently built similar AI ticket-tracking/reconciliation tools (internal audit, GRC, AP); a growth-stage company's customer success reps each vibe-coded their own dashboards with differing numbers.
decision: Figma is building a centralized CIO organization with PM functions to find what's working bottoms-up and rebuild it as shared, durable infrastructure rather than individual one-offs.
outcome: Described as currently 'in the messy middle' — some teams centralized, others not yet, with ongoing effort to harmonize.
lesson: A world-class systems/CIO function's new role is to find and productize the best bottoms-up automations rather than dictate tools top-down.
In their words
This is actually where I think, like, you know, a systems team is really, really interesting to come in and then harmonize some of the things that you see are happening, really productize it so that you don't have all these individuals going and building similar things.